Fresh reports and data have confirmed that
Cristiano Ronaldo apparently earns more from
Instagram than he does from playing soccer for
Juventus.
![]()
The 34-year-old pockets an annual $47.8 million
from paid Instagram posts, according to a study by
social media firm Hopper HQ on Buzz Bingo.
In contrast, his salary at Juventus is reportedly $34
million, according to Goal.com.
Ronaldo’s reported income from Instagram makes
him the platform’s highest earner, ahead of Lionel
Messi and Kylie Jenner.
Receiving a reported average of $975,000 per
advertised post, Ronaldo’s Instagram earnings far
eclipse the world’s biggest celebrities, including
Kylie Jenner, Selena Gomez, and Emily Ratajkowski.
He also beats footballing rival Lionel Messi, who is
said to have earned less than half of Ronaldo’s total
with $23.3 million.
Cristiano Ronaldo makes more money on Instagram
than playing for Juventus – New Report
Amongst the brands Ronaldo has represented on
Instagram are Clear Haircare, Nike Football, and Six
Pad Europe.
“Ronaldo is the most followed human on Instagram
(with 186 million followers) so companies are
paying almost $1 million for posts to access his
insane reach.
Due to his status as a celebrity and football star, his
earnings from Instagram break away from typical
influencer partnerships, as many of his promotional
posts will be part of wider sponsorship deals, such
as Nike.
You only need to go on his Instagram to see how
many paid partnerships he does outside of the
sports market” Hopper HQ marketing executive
Nicola Cronin told Business Insider.
