Facebook is due to start hiding posts from
people who spam users’ news feed with
clickbait, sensationalised and
misinformative articles.
In a statement , the social media giant said
it was making the update “to reduce low
quality links” in users’ news feed.
Facebook said it carried out research
which showed that a small group of
users were “routinely sharing vast
amounts of public posts per day”, which
was effectively spamming people’s feeds.
The study showed that the same people,
who were sharing vast amounts of public
posts, were also sharing low quality
content.
As a result of the research, Facebook said
it would “deprioritise” posts being shared
from those accounts.
The new policy will only apply to links for
individual articles and domains – pages,
videos, photos, check-ins or status
updates will not be affected.
Facebook said it aimed to make people’s
news feed more “informative”.
It said: “By taking steps like this to
improve news feed, we’re able to surface
more stories that people find informative
and reduce the spread of problematic
links such as clickbait, sensationalism and
misinformation.”
Young-po Reporters 